Shaping a renewed vision of news

elEconomista graphic —

El Economista is a financial newspaper that traditionally left little room for storytelling or alternative perspectives on news. However, with its transition to a digital format, we had to focus on creating an immersive environment, developing a unique personality and style that presented the news from a fresh perspective. Personally, I designed this new graphic line, which was implemented for all the special articles and significant online front pages.

Conceptualization and elaboration by Ana Martínez

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